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Political Manipulation : The World of Spin
On Thursday 30 September 2004, two men stood under the television lights in Florida. That American state had recently been battered by hurricanes, but another story led the news broadcasts. The Republican President of the USA, George W. Bush, was taking part in the first televised public debate with his rival in the forthcoming presidential election, Democratic contender John Kerry. The winner in that election would become the most powerful person in the world, whose chosen policies would affect the lives not just of Americans but of countless others. What would be said in Florida that night was of great importance.

Author: Philip Steele
ISBN: 9781403476531 (1403476535)  •  Dewey:  320'.01'4  •  Price: $22.00
Ages:  11-13  •  Grade Level:  6-8
Pages:  64  •  Size:  7 7/8 x 10 5/8  •  Publisher: Heinemann  •  Copyright: 2006
Subjects: Political Science  •  Features:  Captions, Fact box/Side bar, Labels

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Political Manipulation
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Series Contents / Information

Grades
6-8
Influence and Persuasion
This series examines how emotion and prejudice are used to achieve outcomes in war and peace, in commerce and politics, in crime and charity, for good and evil. Increasingly, we are all subject to influence and persuasion, often very subtle, sometimes quite blatant. It may take the form of everyday advertising or even public relations activities. All of it is aimed at achieving a result, such as increasing business for a company, improving a politician’s popularity, polishing a tarnished image or promoting a good cause. This series will use explanations, case studies and plenty of illustrations to show how it all works and to enable readers to understand how influence and persuasion affect the decisions they make.

ISBN: 9781403476562 (140347656X)  •  Price: $110.00
Influence and Persuasion
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